Février 2018 – Paris a un nouveau Parfum – Newsletter de Nathalie Pichard – toPNotes
A date, an encounter, a rendez-vous. Pont des Arts is the name of a famous romantic « pedestrian » Parisian bridge, between Le Louvre and the French Academy. The bridge has characteristic bows and was covered by lover’s locks. Pont des Arts is also now a new fragrance brand created by Géraldine and Bernard Siouffi in homage to Paris and the French creative perfumes. This first new collection includes Bertrand Duchaufour’s « À chaque Instant » (green floral chypre) and « À ce soir » (oriental, balsamic, floral) while « On s’était dit » (woody spicy floral) is signed by Vincent Grandjon. Bottle and top designed by Rozenn Mainguené recall the style of the bridge. The brand will be retailed by e-shop and soon by independent perfumeries such as Lianne To Parfums in Rotterdam.
By Nathalie Pichard